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Geo helps Tactus Group to win 2021 Microsoft Device Partner of the Year

By News

Geo helps Tactus Group to win 2021 Microsoft Device Partner of the Year

Tactus Group, the specialists in consumer and educational technology, has received the prestigious Microsoft Device Partner of the Year Award for the outstanding growth achieved by portfolio brand Geo Computers.

The company was honoured among a global field of top Microsoft partners for demonstrating excellence in innovation and implementation of customer solutions based on Microsoft technology.

In the past 12 months alone, Geo Computers, the Tactus-owned brand specialising in Windows devices, has seen a 600 per cent revenue rise. In our last financial year, we sold 280,000 of our specialist Windows devices, which includes our GeoBook Minecraft Edition laptops. Retailers that stock our devices now include Amazon, Very, John Lewis and Argos in the UK and Best Buy in the US, and we have plans to further expand our reach into new markets.

Tactus are a business built around a family ethos, dedicated to succeeding together. Meet the board members, from left: Rich Hughes, Alec Woolford, Rich Winsland, Scott Brenchley.

Alongside our sales performance, we were recognised for our commitment to making technology affordable and accessible for all. By partnering with the Department of Education (DfE), we have supplied 165,000 laptops to underprivileged school children in the UK – 15 per cent of the total number provided by DfE.

The Microsoft Partner of the Year Awards recognise Microsoft partners that have developed and delivered outstanding Microsoft-based solutions during the past year. Awards were classified in various categories, with winners chosen from a set of more than 4,400 submitted nominations from more than 100 countries worldwide.

Scott Brenchley, CEO at Tactus Group, said:

“Being named the Microsoft Device Partner of the Year is a landmark accomplishment for Tactus Group, and again demonstrates the extraordinary dedication and talent across our brands to make technology accessible and affordable for all.

“Working with Microsoft has given us the impetus to continue innovating our product range to embrace the latest technologies and make a lasting difference to the way people work, learn and play on a global scale.”

Tactus’ success to date owes a lot to its culture. The firm’s staff look after each other, work hard and believe in honesty, innovation, creativity and teamwork.

“I am honoured to announce the winners and finalists of the 2021 Microsoft Partner of the Year Awards,” said Rodney Clark, corporate vice president, Global Partner Solutions, Channel Sales and Channel Chief, Microsoft. “These remarkable partners have displayed a deep commitment to building world-class solutions for customers—from cloud-to-edge—and represent some of the best and brightest our ecosystem has to offer.”

Press contact (UK):

Andy Haywood, MC2
andyh@thisismc2.com
07568 096543

Press contact (US):

Mayumi Yokomizo, Geo
mayumi@geo-computers.com
+1 (310) 210-2733

Geo set to launch Minecraft laptops at Best Buy in time for back-to-school

By News

Geo set to launch Minecraft laptops at Best Buy in time for back-to-school

Geo, the UK-based tech company that specializes in making premium finish Windows 10 laptops, will now sell its products at US electronics retailer, Best Buy.

The GeoBook 120 Minecraft Edition – a laptop optimized to play the popular video game, that has amassed 140 million monthly users to date – will be available exclusively on Bestbuy.com and in select Best Buy stores beginning in early June. The laptop is Minecraft Creeper Green with colored WASD keys, comes with the Game, bonus digital content and stickers and will retail for approximately $259.99. In addition to the Minecraft features, the laptop offers built in security with Windows 10 in S Mode, and is designed to support remote learning with its 2MP webcam, dual microphones and speakers. In addition, a free one-year subscription to Microsoft 365 Personal is included.

GeoBook 120 12.5-inch Laptop in Hot Pink, Cool Blue and Arctic Purple

Best Buy will also carry a selection of GeoBook portable, lightweight Windows 10 laptops that are designed to be slim, compact and affordable. This includes the GeoBook 240 model (MSRP $399), a 14-inch notebook with full-HD, an Intel Pentium Quad-core processor, 8GB of RAM and 128GB SSD with a rubberized chassis, as well as the GeoBook 120 (MSRP $239), a 12.5 inch notebook in three fresh colors: hot pink, arctic purple and cool blue.

Geo is part of Tactus Group, a $175m UK technology business, providing multi-branded IT hardware to global retailers and the public sector, developing a strong reputation and trading relationships with leading corporate technology businesses, as a Microsoft Gold Partner and a direct Microsoft OEM partner. Its product portfolio includes IT hardware, smart home technology and tech wearable apparel, which it retails through partnerships with high profile ecommerce and high street retailers worldwide.

Scott Brenchley, CEO at Tactus Group, said:

“Best Buy is known for its commitment to providing quality technology products, so it is a fantastic achievement to be able to announce this availability with our GeoBook range. The deal will provide us with a hugely valuable route into the thriving US consumer electronics market and will help us with our ambitions to grow the Tactus and Geo brands globally in the coming years.”

Alvaro Celis, Vice President, Device Partner Sales, Microsoft said:

“As Remote/Hybrid learning and work are unstoppable trends in the new normal, and as we engage in this new paradigm, the demand for Personal computers will continue to increase. The GeoBook portfolio offers Best Buy customers a colorful range of well-priced, high quality PCs that deliver great value for their customers. Geo has developed an outstanding reputation for producing innovative, sleek and stylish products at affordable prices, and I am excited to see their expansion in the US market.”

UK Press contact:
Andy Haywood, MC2
andyh@thisismc2.com
+44 (0) 7568 096543
US Press contact:
Mayumi Yokomizo, Geo
mayumi@geo-computers.com
+1 (310) 210-2733

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